Company culture is rapidly emerging as the essential weapon in winning the war for top talent. At Monster.com one study found that applicants who were a good cultural fit would accept a lower salary and departments with cultural alignment had 30% less turnover.
“Company culture is an integral part of business. It affects nearly every aspect of a company. From recruiting talent to improving employee satisfaction, it’s the backbone of a successful workforce.” Forbes.com
SO WHAT IS CORPORATE CULTURE??
Corporate culture refers to the shared values, attitudes, morals and beliefs that characterize an organization and its members. It is rooted in an organization’s goals, strategies, structure, and also its approach to employees, customers, investors and community.